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Is pain affecting your everyday activities?

Superior Foot Supports custom made foot orthotic arch support insoles can help!

Compare us to other orthotic, arch support & insole companies. We're the clear choice!

Our service is not complete until your  comfort expectations have been met!

 See what sets our orthotics apart from other orthotic companies

 The Superior Foot Supports Advantage     


Our Comprehensive

Service Process


  • A complete expert biomechanical evaluation

  • A precise impression of your feet taken in their optimal alignment

  • Orthotics made to support your feet in their optimal alignment, precisely calibrated and balanced to your individual biomechanics

  • Expert personalized footwear evaluation, education and selection assistance

  • Any orthotic adjustments needed to assure optimal comfort and support

  • All performed by board certified podiatrist, Dr. George Lane

Our orthotics

"Properly made custom orthotics provide the best support possible to resolve and prevent symptoms, and prevent progression of damage from many conditions of the feet, ankles, knees, legs, hips and back that are related to imbalances in foot alignment or need for more foot support."

                Dr. George Lane


                Owner, Superior Foot Supports

What Sets Our Service Apart From The Rest?

Expertise: Dr. George Lane has over 20 years of experience as a podiatrist helping people get better with orthotics, often avoiding unnecessary treatments or surgeries. Dr. Lane is an expert in diagnosis and treatment of all foot and ankle related disorders with orthotic management. Dr. Lane personally will perform your initial evaluation, foot impressions, orthotic dispensing, footwear selection assistance, & orthotic adjustments.

Quality: we use Sole Supports orthotic lab, the most precisely calibrated, truly custom orthotics manufacturer in the industry, made to the exact shape of your feet in their optimal alignment. Our orthotics are slim, lightweight, waterproof, odor resistant, & keep working for many years.

Convenience: Dr. Lane can see you within 2 days at one of Achilles Foot & Ankle Center's 5 offices, and at Richmond area's award-winning footwear stores: Saxon shoestore and Lucky Road Run Shop to perform your evaluation and take foot impressions, dispense your orthotics 7 days later, and do any followup adjustments if needed. A doctor referral isn't necessary.

"I went through two years of battling every running injury in the book: foot aches, ankle problems, knee pain, hamstring issues, and hip soreness.  I was told by various doctors the only answer was taking months off of running to let my body heal. I finally saw Dr. Lane, who assured me I would be back running in no time.  At the time, this was hard to believe. He explained I was unbalanced which caused unnecessary stress on my body. Dr. Lane fit me for orthotics to correct my alignment.  I wore in the orthotics (just as he recommended) and have remained pain free to this day.  I am so thankful to have seen Dr. Lane.


When most doctors tell you "if it hurts you, stop running."  Dr. Lane will get to the root of the problem, so you can run injury free.  As a runner himself, Dr. Lane understands the needs of runners and his main goal is to get you back and running ASAP!"

Keira D'Amato - 15th place finisher, 2020 Olympic Trials Marathon

Volunteer Staff, Marathon Training Team:

Dr. Lane recognized as a Top Expert in Sports Medicine

Cover of Washingtonian Magazine featuring Dr. George Lane as a Top Expert in Sports Medicine

Read one of Dr. Lane's many articles as a regular news columnist for the Richmond Road Runners Club


We Work With Most Medical Insurance Plans!

Proudly serving the Greater Richmond, VA area!

Free phone consultation CALL NOW:

We accept:

1. Flexible Spending Accounts (FSA)
2. Health Savings Accounts (HSA) 

3. Under Age 18 Discount 15%

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 Multiple Office & Mobile Locations.

Flexible Hours!

The services provided by Superior Foot Supports, LLC and it's members are limited to custom orthotic services and do not include medical management, or writing prescriptions unless seeing Dr. Lane as a patient at his Chippenham office. We accept orthotic prescriptions from other providers. Flex spending & health savings accounts typically provide reimbursement.

Copyright 2020 by Superior Foot Supports, LLC


Free phone consultation CALL NOW: